New episodes on our podcast #AgeingEqual

Podcast "Ageing Equal" - Eric Kihlstrom from the UK
Podcast "Ageing Equal" - Dr. Anastasia Ostrowski from MIT

In these past months, we have engaged in discussions in our Podcast with international experts on co-designing products that align with the aspirations of older people’s aspirations and the landscape of silver economy industry in Europe.

If you’ve ever wondered why some start-ups are so successful while others fall in the first months of sells, despite both seemingly offering excellent products to enhance the quality of life for older people, there are two episodes featuring leading innovation expert Eric Kihlstrom from the UK waiting for you!

Part 1
Part 2

On the other hand, if you are interested in research and wish to uncover the secrets of successfully engaging older people in co-design projects, we invite you to listen to the episode with Dr. Anastasia Ostrowski from MIT. In this episode, she shares some of her most valuable findings in this area accumulated over the years.

Coming up in February, just in time for our final conference in early March, we will release a powerful episode featuring the author of the recent bestseller “The AgeTech Revolution“: Keren Etkin. Join us as we take a deep dive into the AgeTech market tendencies!